Taking a Risk

The All Blacks are not only the best team on the planet but they also have the best ads.

This is the latest that the AB squad have been used in to promote their sponsors AIG and was shot in Tokyo –


It’s clever and worth watching.

Of more concern are the implications from the new global season that will start after the 2019 World Cup (also in Japan).

I have expressed my concerns on how it will work in previous posts – a far more articulate and detailed review is contained in this recent article by Paul Rees in the Guardian –


He covers just about every major tournament and it is easy to see exactly why there are things to worry about in the future.

Fingers crossed eh?


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