Ever since the famous 1984 Apple 60 second, the Super Bowl has become a showpiece for ads as well as the football.
This year was no exception and two commercials in particular had strong political overtones.
First was for 84 Lumber – a brand I had never heard of –
And the second was from Audi –
Now, more than ever there is a need for ads to play their part in communicating important messages – even if they are, understandably, not always entirely altruistic